In 2023, Snivure and Scented Storytelling collaborated for Umbrella Entertainment’s Blu-ray release of Teenage Mutant Ninja Turtles (1990), newly reimagined in Stink-O-Vision. This limited-edition title (1,750 copies) featured a carefully designed scent track of nine distinct aromas, delivered through a scratch-and-sniff card with accompanying notes. Within a month of its release, the edition sold out across major retailers in both Australia and the United States. The scented film continues to attract international attention, with theatrical presentations across Australia and New Zealand.

The scent track brought renewed multisensory depth to this cult classic, reconstructing a palette that ranged from the nostalgic sweetness of Blue Bunny’s TMNT ice cream bar to the damp urban atmosphere of the New York sewers, alongside the unmistakable trace of the hero-mutating ooze. Through this design, the project invited audiences to re-encounter the film.

Production Year: 2023
Scents: 9
Scent Direction by: Jas Brooks, Tammy Burnstock

This experience has appeared at:

• Ritz Cinema, Sydney, Australia

• Fantastic Film Festival Australia – Ritz Cinema & Lido Cinemas, Sydney, Australia

• Roxy Cinema, Wellington, New Zealand

• Roseville Cinemas, Roseville, Australia

• Wallis Cinema, Adelaide, Australia

• The Piccadilly, Adelaide, Australia

• Haus of Horror – Reservoir Cinema, Surry Hills, Australia